Nektonic.
You probably haven't heard that word before. I know I hadn't until my senior year of college, sitting in a geology lab that I had to take before I could get my degree.
It didn't make much sense to me why someone who was trying to graduate with a bachelor's in accounting and then move on to get a master's in the same subject should have to waste their time learning about rock formations and the way that sediment settles on the ocean floor, but I suppose something positive DID come out of all those early mornings after all.
One day, during another one of the enthralling lectures I sat through, my professor mentioned something about plankton and its role in oceanic ecosystems. I'd guess that, like myself, a lot people who grew up in the late 90s/early 2000s think of the Spongebob character when they hear "plankton". I started to lose interest. I didn't really care about tiny organisms that float around the ocean.
Then, she introduced that word I had never heard before - nekton. My interest was piqued. I'd always heard of plankton, but nekton was new. What exactly are they? Well, to put it simply, pretty much everything that is NOT a plankton. Think of all the fish that swim around, and there's an easy definition. Of course, as someone from South Louisiana that grew up fishing out of Venice, I thought it would make a great name for a boat. I thought of snapper, mahi, tuna and marlin. Maybe a big 60 foot Viking with "Nektonic" on the back. At the very least, it'd be an uncommon name.
For some reason though, that word always stuck around in the back of my head. When I thought about it more, I realized that it's very applicable to the world we live in, and the person I want to be, today.
As corny as it sounds, the video that plays on the "About Us" page fits our message very well. If you haven't seen it, go back and watch it. Aside from how freakishly fast the marlin is, do you notice how inquisitive it is when it looks at the baits? Goes around all of them, trails off, then does another pass. When I was building the website, I tried to find an image or video that describes what it means to be nektonic. I think that was the perfect one (it's also just an objectively cool video to watch).